Letter From The Founder: 2023 Changes & what you can expect in 2024

Happy new year to all our followers, from me and our team: Joan, Quim & Jean-Baptiste (JB)! We wish you a great 2024 with lots of beautiful memories for you to capture in stunning photos 🙂

While this year was marked by many accomplishments, it was not without its hardships and challenges, especially on the technical side — we would like to thank all of you for your support and enthusiasm, which give us the energy to keep pushing to deliver bigger and better things for you.

As we celebrate this holiday season, we want to express our heartfelt gratitude for each of you. Since 2016, Swiss Photo Club has been all about spreading the passion for visual arts to everyone. We are very inspired by your feedback and we can’t wait to have you at our classes and events in 2024.

Some quick numbers from 2023 that you might find interesting:

With this letter, I wanted to share with you some big changes that we made in 2023 and our plans for 2024. Any questions, comments or ideas? Feel free to send me a message here.

What changed in 2023

New Website

We switched to a fully custom-coded website this year in order to serve you better. Not only it is much faster, it also allows uploading Awards submissions directly, immediate creation of gift vouchers and early bird discounts for courses. Unfortunately, we did have many bugs at launch–but our developers worked hard to smash them as quickly as possible. Thank you for your patience. We look forward to adding new features in 2024!

Private Academy Courses : 

While group learning is fun and engaging, we realized that some of our SPC Academy students needed a more customized approach to fit their photography education around their busy schedules. That’s why we introduced a private option for all our SPC Academy classes, where students can cover the same material at the same cost but in half the time. It was a big hit! 50% of all our students chose this option in 2023 and we expect even more in 2024. If you are interested in learning more about SPC Academy (group or private options), let us know.

Lindsay Adler & Peter Coulson:

We welcomed back two celebrity photographers in 2023 to teach masterclasses to our students. These were another big hit, and students loved learning studio and portrait techniques from both masters. The 6-student format for the Lindsay Adler classes was especially well received, because the smaller classes allowed ample time for each student to interact with Lindsay in studio for their personal questions. We heard you! For all future celebrity masterclasses–and we are planning more in 2024–we will continue this format. 

Artist’s corner

We featured 6 artists during our Awards events, providing great visibility and exposure. It was also an immense pleasure to meet them personally 🙂 

What you can expect from SPC in 2024

Here are a few major projects we are working on. Do you have a favorite? Or do you think we should be working on something else? Let us know!

New Celebrity Photographers

In addition to having Lindsay & Peter back, we have been in talks with some of the world’s best photographers. Here is a list of a few confirmed. Do you have a favorite photographer you would like us to invite? Let us know!

Nath Sakura

Incredibly talented french-spanish photographer Nath Sakura will come to Geneva to provide workshops during 2-3 March. Click here for full info.

Chris Knight

The master of Dramatic Portraits and Rembrandt Lighting Chris Knight comes to Zurich & Geneva to provide workshops in June.

Pep Bonet

Pep Bonet (Spain) is an award-winning filmmaker and photographer who has travelled extensively capturing profound moments that represent the unbalanced world in which we live.

Marco Benedetti

Swiss photographer with Italian roots, Marco Benedetti was nominated more than 50 times at international awards (photography and art) and received several times Merit of Excellence and Outstanding Achievement Awards.

New Destinations:

Another very popular demand: we asked our instructors to come up with new destinations and they delivered way above our expectations. Join us in 2024 in some of the world’s most photogenic locations, including Lofoten (Feb), Nepal (Mar), Namibia (Jul), Oman and Thailand (Nov), in addition to our usual destinations such as Zermatt, Morocco, Cappadocia, Istanbul, and Iceland. And we’re not done adding trips.

Let us know where we should go next–and then come with us 🙂

Find a photographer marketplace:

Choose a photographer for your projects and select a package

New Website Features

  • Find your course by search
  • See classes by instructor

Expanded Offers for Businesses

Building on the successful partnerships we’ve built with corporations so far, we are clarifying and expanding our B2B offerings in 2024.

  • Team building events
  • Corporate portraits
  • Courses on site for employees
  • Image database management

If it’s about photography, we can help your business meet its needs! Could your company benefit from our services? Tell us about it!

Thank you for reading all the way to the end! We appreciate your support and hope to see you in 2024.

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